By: Olive Varvel In part one of this series, we looked at the balancing act that local businesses face every day: juggling artist craftsmanship with almost instantaneous content creation. Small business owners discussed the convenience of AI, while graphic designers explored its impact on creativity, employment, and brand identity. But there is another side to the conversation: the people actually seeing these marketing efforts. As … Continue reading Lazy or efficient? How consumers view AI marketing

By: Olive Varvel According to the U.S. Census Bureau, around 20% of businesses report using artificial intelligence in their content creation process. That percentage may seem shocking, but it is becoming increasingly popular in the marketing world, giving businesses new ways to create graphics, develop ideas and promote their services. While AI can make the creative process faster and more affordable, its growing role also … Continue reading How AI is changing the way that local businesses market themselves

By: Alaina Bayer While modern online application systems leave a lot of high schoolers stuck waiting for a response, some local businesses are actively looking to hire teenage workers. For these managers, hiring high school students isn’t just a backup plan. It is a strategy to gain flexible hours, positive energy, and a willingness to teach work skills. At Primrose School of Centerville, Director of … Continue reading Teens offer flexibility for employers

By: Olive Varvel In 2020, you weren’t truly ready for the school day without a Hydro Flask covered in stickers and dents. By 2022, the 40oz Stanley Quencher was all over desktops. Today, if you walk the halls of Bellbrook High School, the Owala FreeSip dominates side pockets. In high school, trend cycles are shifting at top speeds, and nothing reflects that shift better than … Continue reading Is Bellbrook’s water bottle culture hydration or trend?

By: Ella Kapfhammer Everybody loves love. Lots of Bellbrook High School (BHS) students are in relationships, but they aren’t the only ones. Some teachers recently got married, and some have been married for years. Dating has changed drastically over the years. The use of dating apps and social media makes Gen Z’s experience with dating much different than those in past generations.  BHS Senior Alaina … Continue reading Love is in the air at BHS